Activation creative

TURNING HEADS

I’ve always believed that there are no bad ideas, just ones you won’t remember in a week’s time.

I have spearheaded creative campaigns from brainstorm to coverage report for the largest broadcast PR and insight group in the UK, while also recruiting blue chip clients to my own agency armed with nothing but good ideas and persistence. I have also thrived working in some of the most dynamic activation teams in the UK, heading-up brainstorming and strategy for up to 20 delivery pros.

Past client campaigns have included the Cape and Cowl Exhibition for the launch of Batman: Arkham Knight, #RedForWed for World Encephalitis Day and the first contactless payment in space for Nationwide.

I have also had my philosophy on media strategy and the creative process featured in the likes of PR Week and PR Moment.